Michael BellinaSegmenting Your Email List for More ConversionsNot segmenting your email list is the equivalent of throwing a bunch of shite up against the wall and see what sticks.3 min read·Jan 11, 2021----
Michael BellinaZapier — Fitting Square Pegs into Round HolesOne of my favorite scenes from Apollo 13 was when the Apollo 13 crew was running out of oxygen and the ground team had to find a working…3 min read·Dec 13, 2017----
Michael BellinaStore within a Store Could Be The Missing Link for RetailI’ve come across a couple of articles over the last few days were brick and mortar stores are starting to offer in store “experiences” for…3 min read·Aug 4, 2017----
Michael BellinaWhen Your Favorite App Shuts DownI’m sure you have experienced this. You love an app and you use it everyday. It is a part of your daily routine. Then one day, you get the…4 min read·Jun 29, 2017----
Michael BellinaIf You Are Doing Any Type of PPC, You Need To Do ThisI hear it all the time. “I’m getting traffic but I don’t see any sales.” So you spend more money on your Pay Per Click (PPC) campaign and…3 min read·Jun 27, 2017----
Michael BellinaYour Email Management Sucks and Here’s How You Can Fix ItI’ll say it right upfront, using your email inbox as a todo list is the worst thing you can do. The idea that you can keep track of all…11 min read·Jun 15, 2017----
Michael BellinaHere’s What All Those Website Companies Aren’t Telling YouI know you have seen the ads for Wix and SquareSpace and GoDaddy and others touting easy, do-it-yourself, “professional looking websites”…3 min read·Jun 13, 2017----
Michael BellinaMy “nice pants” Theory and Why It’s So NegativeIf I said to you, “Hey, nice pants,” depending on how you interpreted that I either insulted you, harassed you or complimented you. In the…3 min read·Jun 1, 2017----
Michael BellinaPandora’s new Premium Service is a Great Example of a User Experience FailureI have had a love affair with Panora nearly since its launch. It pains me to watch other companies like Apple and Spotify swoop in and eat…4 min read·May 30, 2017----